Turn mail into money
We connect to your existing CRM platform and turn direct mail into direct dollars. Use our platform for both retention/retargeting or acquiring new customers with our custom audience builder.
No contracts. No minimums. All results.
Send targeted direct mail to your existing customer segments or build a new audience for acquisition in an easy-to-use platform. Choose an audience, draft a message, and start sending in minutes.
You can’t scroll past a physical connection.
Your mailbox doesn't have an AI spam filter.
Use our platform for both Retention and Acquisition
The process for both uses the same easy to use interface for creating and launching new campaigns.
Retention
Bring past customers back with personalized direct mail triggered by real behavior. Automatically target lapsed buyers, high-value customers, or post-purchase moments.
Every campaign is easy to repeat, measure, and improve over time.
Acquisition
Reach new customers using high-quality audience data and precise targeting. Build prospecting audiences based on demographics, interests, and intent signals. Launch repeatable acquisition campaigns without the complexity of traditional mail.
Click learn more to try out our audience builder free!
Mailers & campaign products
Choose a format that matches your campaign goal. All fees and postage are included. No hidden contracts or processing charges.
Explore what you can build
Simple to use interfaces power your journey through customer life cycles
Integrations abound in our ecosystem.
If you are on another platform and would like to get us working on a new integration, just let us know at info@winback.io.
Shopify
Install our Shopify Connector on the shopify store. Once installed, you will have full access to the Shopify 'segments' feature and be able to send direct mail to any segment you have.
Connect our Shopify app
Commerce7
For wineries and membership-driven brands, Commerce7 brings retention data into the same workflow. Access customer and club/member data via lists and queries.
Connect our Commerce7 app
Klaviyo Flows
By inserting physical mail directly into Klaviyo Flows, you can trigger postcards based on customer behavior, weave mail into automated journeys, and transform retention from one-off campaigns into an always-on, lifecycle-driven system.
Connect your Klaviyo now
Custom CSV
If you have a list already and just want to get the mail out there, all you have to do is just upload your own list. We'll take care of the rest.
8x ROI - 6.3% Reactivation Rate - 90% Open Rate
How it all works
Get started in 4 easy steps.
Choose your data source
Link up to any of our supported platforms, upload your own custom CSV list, or use our Acquisition Builder to find new people to target all across America.
Design your campaign
Go from “idea” to “in the mail” with a guided campaign flow designed for repeatability.
Checkout
Simply add the items to your cart and checkout. All mail pieces will start production immediately.
Watch your ROI grow
Any campaigns built from one of our eCommerce integrations have their ROI tracked using your own data with 100% accuracy.
The Perfect Message for EVERY customer.
Reach out to the customers you want, when you want to, and tell them exactly what they need to hear. Track your conversion rate and ROI on every campaign.
Why Winback.io Works
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It lasts longer Cards stick around on desks and fridges - not buried in an inbox.
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It gets opened Unlike emails, postcards don't end up in spam.
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It feels personal Personalized cards show you care - and that creates loyalty.
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It drives action Customers are more likely to return when they get a physical reminder.
Us vs Them
We do everything they do (better/cheaper) and some things they don't offer.
Ready to Get Results with Direct Mail?
Getting started has never been easier. All you need to do is add the app to your Shopify store and you'll be ready to send your first campaign.
Contact us
Send us a message and we’ll get back to you within 1 business day.
Winback.io Frequently Asked Direct Mail Questions
The answer to this varies from brand to brand. If you're new to winback.io, we would recommend finding out which segment your brand tracks with the most value. Once you've identified the segment, isolate churned members of that segment and send them a targeted offer to tr and reengage them. If you'd like more tailored guidance, you can always connect with our team of experts at info@winback.io
Yes! We offer a starting credit for new accounts so you can test your first campaign with zero risk.
1) Register your account here: https://www.winback.io/account/register
2) Choose & connect your integration.
3) Select the type of campaign you’d like to send.
4) Pick a segment from your ecommerce platform.
5) Set an A/B test or holdout group percentage.
6) Design your campaign and send.
Your early results will start populating in the platform within 2 weeks of executing your campaign. You can expect mature results from your campaign approximately 6 weeks after the delivery date.
Typical response rates in direct mail are between 2% to 4%. However, these response rates can shift dramatically depending on the value you offer to your recipients.
Direct Mail Tips
Retention and Recovery Recipes: Best Shopify Audiences for Handwritten Note Direct Mail
Discover the top Shopify customer segments to target with handwritten note direct mail in WinBack.io. Boost retention, recover lost sales, and create lasting loyalty with personalized outreach. Perfect for DTC eCommerce brands looking to stand out.
How to Use Postcard Marketing for Customer Retention (Proven Strategies)
Customer retention is the lifeblood of any thriving business. While many brands chase new leads, the most successful ...
How Handwritten Notes Boost Engagement (2025 Guide)
Discover how handwritten notes in direct mail marketing boost open rates, build trust, and drive engagement in 2025. Learn scalable strategies and best practices.

